In the USA alone, you will find hundreds of brands selling retail items. From cereals to soaps and gummies to candies, there are several brands selling the same type of product. So if you are among one of these brands, how do you think you can get the attention of the customers and increase your sales? One of the best and most affordable ways to do so is the use of custom retail boxes.
At Premium Custom Boxes, we give you holistic packaging services that help brands get the most affordable and premium quality boxes. We have a diverse range of custom box designs for your retail brand so you can flourish with a unique and alluring presentation of your product.
Materials For Sustainable Packaging
If you want to make sure that your product remains safe and free from any kind of damage and contamination, then one thing you must keep in mind is the quality of boxes. At our company, we manufacture boxes with a huge variety of materials so that your product remains in perfect condition.
In addition to this, the materials we use to manufacture the boxes are sustainable, so you do not need to compromise the sustainable aspect of the packaging. Some of the main materials that we use to manufacture your custom-oriented boxes for retail products are as follows:
Kraft
Kraft is a strong and eco-friendly material that is manufactured with the treatment of softwood fibers. This material has a natural brown color that gives an aesthetic look to the boxes. Now, most of the brands that need custom food boxes for the retail market usually prefer Kraft due to its food-grade nature. You can print this material with minimalist artwork and align your packaging with the core branding values of your company.
Cardboard
Cardboard is a versatile material used in the manufacture of a wide variety of packaging boxes. Due to the lightweight nature of the material, it is preferred for shipping products over long distances at lower rates. Based on the thickness of the paper, that material is available in different weights. Two of the standard grades of cardboard are:
Corrugation
Corrugated material consists of fluted layers that are sandwiched between two plain layers. This structure of corrugated material makes it highly sturdy and gives a cushioning effect to the packed items. These boxes are used in e-commerce as well as in the retail market when additional protection is required.
Rigid
Rigid material is one of the most sturdy and a luxury packaging option that is used to manufacture luxury boxes for the retail market. These boxes are non-collapsible and offer a premium unboxing experience to the customers. This material is relatively expensive than the other three. But it is a go-to choice for brands that want to leave a lasting impression on customers.
Printings For Professional Packaging
Get your boxes designed with the best quality printing processes and show the customers why they should choose you. With the help of printed boxes for retail stores, you can get the best and most affordable marketing tool. From the printing of the logo to the tagline of your brand, we have all the options to cater to your needs.
If you are worried about the environmental aspect of the printed design, then rest assured that we have sustainable ink options for your box design. Some of the inks that our custom box manufacturing company chooses are as follows:
- CMYK is used when full colour printing is required for rich visuals.
- PMS inks are used when precise colours are required on the boxes.
- UV inks give sharp details and are smudge-proof.
- Soy-based inks are used for a vibrant outlook of design.
- Metallic inks add shimmer to the packaging
- Fluorescent ink is used for interactive and high-visibility products.
How Retail Boxes Help Brands
Whether you are getting custom boxes or you are looking for shirt boxes, you must make sure that the packaging is serving its purpose. When you get custom-designed boxes, you get the chance to protect your products in an attractive and alluring manner while also getting tremendous sales. Some of the prominent ways custom retail packaging boxes help brands are as follows:
E-commerce Growth
As per the research by Statista, the e-commerce business reached $6.3 trillion in 2024, which has also increased the demand for retail packaging. 72 % of the consumers say that packaging influences their buying behavior and builds a strong perception about the brand. So if you want to impress your customer, you must get boxes specially designed for retail products to impress the buyer and deliver the product safely.
Brand Recognition
A Dotcom Distribution study states that 40-50% of the consumers are likely to repurchase the product from a brand that uses premium quality and professional packaging. So, if you are using custom retail boxes, then the chances are you are going to get a huge number of customers. From custom boxes to soap packaging, the use of custom packaging is an excellent option to enhance the overall perception of your brand.
Unboxing Experience
Do you know that in 2023 alone, YouTube saw over 90,000 unboxing video uploads? These stats by Think with Google show how packaging influences the customer experience with your brand. You can add unique features to your packaging, such as the addition of inserts or the designing of boxes via textured add-ons. The unique box style of your brand will be shared on social media platforms and help you promote yourself without any effort.
Sustainability Impact
As per the McKinsey report, 67% of consumers around the globe prefer products packed in sustainable packaging. So if you get your custom retail boxes made with paper-based or other sustainable materials, you can retain maximum customers and improve the public perception of your brand.
Retail Display Efficiency
Almost 68% of the purchases are made impulsively. When you use attractive and custom-oriented retail packaging boxes, you can drive the maximum amount of sales. Some of the add-on options on the packaging give a tactile and visually impressive look to uniquely present the product and enhance the shelf appeal of the packaging.
Call Now!
Brands that need packaging at lower rates can get the benefit of our custom retail packaging boxes. This packaging not only allows you to drive sales but will also increase the market value of your product and create a strong impression of your brand. So, contact Premium Custom Boxes and retain the maximum sales!
