A Roadmap to Increased Sales through Eco-Friendly Boxes

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 Sustainability has become one of the integral functions of packaging, in addition to ensuring food quality and safety, facilitating transportation and logistics, and enabling communication. Despite the recent efforts in packaging sustainability, there are opportunities for improvement. The concept of a more sustainable world has evolved as one of the most influential principles for continuing global development policies and comprises environmental protection and economic and social developments as core values.

The report says that the sales of products through custom eco-friendly boxes has increased, as millennials become a more dominant group of consumers. 59% of millennials, the generation born between 1980 and 2000, consider packaging sustainability to be important throughout the entire value chain. The report also shows that millennials are more likely to purchase products with custom eco-friendly boxes than older generations.

In fact, a Harris poll found that 48% of consumers feel that packaging reflects the value of the shipment, and a Dotcom Distribution survey found that 40% of consumers are likely to make repeat purchases from online merchants that use premium packaging. Customer are attracted by namely a company that cares about the environment. Another study, by Forum for the Future, found that a whopping 90% of consumers would stop purchasing from a company if they learned about irresponsible practices.

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The Increased Demand of Custom Eco-friendly Boxes

It does far less environmental harm than other types of packaging, it offers customers an alternative to traditional packaging that they can feel good about supporting and it allows producers to package their products but minimizing their guilt associated with the process. It ensures we’re not stomping this planet into the dust, while ensuring that the goods and services we enjoy still get to exist. A Pro Carton study found that 75% of customers stressed the desire to receive eco-friendly packaging, which shows an increased demand.

Here’s why custom eco-friendly box is in such high demand, and how it can benefit the company to consider adopting it.

  • Lower carbon footprints: Paper boxes are healthier than plastic packaging. As they are recyclable and sustainable with a number of benefits of protecting the products inside. Custom eco-friendly boxes do not emit any sort of harmful toxins to the environment and that’s why they are aligned in the list of materials with lower carbon footprints.
  • Easier to dispose of: They can be disposed in the earth soil within weeks which make them even more acceptable by the product manufacturers in the retail market. Such eco-friendly materials can be disposed or recycled within a short period of time.
  • Social Awareness: The custom eco-friendly boxes are a sign for the consumers that the company or business which is using environmentally friendly packaging, do care about the environment. Consumers will obviously recognize the sincere efforts of the company which is contributing the environment to stay healthy and clean.
  • Reduction to Shipping Cost: The packaging is lighter and can reduce the cost against shipping. While exporting products from one place to another, the company will be using lightweight packaging boxes to pack and ship the products. That will be resulting in the production of more units at a low price, transiting from one point to another.

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Benefits of Eco-Friendly Packaging

Custom eco-friendly boxes have a very positive impact on the overall environment. In fact, green packaging can even help the business be in the green financially too! Here’s a closer look at how sustainable packaging can help both the planet and the business bottom line.

  • Biodegradable: These alternative sustainable packaging is biodegradable and recyclable, making their impact on the environment minimal. In terms of reducing carbon footprint and environmental impact green packaging has positive long-term effects even after it’s used for shipping.
  • Multipurpose: Whether to package cosmetics, pharmaceuticals, electronics, or automotive parts; custom eco-friendly boxes are versatile, finding uses in every major industry using regular packaging.
  • Improve Brand Image: It enhances the brand image. When clients learn that the business use sustainable resources, they will see that the business not only care about this planet, but also that they are a responsible company. This improved brand image will further increase the company’s profit.
  • Protection: Compared to traditional packaging, custom eco-friendly boxes are not only more sustainable, but also typically sturdier and offers more protection for items.

 

Why are Companies Shifting to Custom Eco-friendly Boxes?

Today, sustainable packaging is no longer considered optional. It is now a must-have due to corporate standards, consumer tastes and government policies. Switching to environmentally friendly packaging can improve a company’s brand image. When customers learn that a company is using sustainable resources, they perceive that the company is responsible and cares about the planet. In other words, the business will retain and attract more customers.

Brands turn to sustainable packaging for many reasons, including corporate social responsibility, reducing their carbon footprints, reducing waste, increasing sales. One study found that 14% of millennials switched to custom eco-friendly boxes because of social media influence. As of the modern world is more conscious about the environment. As a result, businesses are also moving towards incorporate sustainability and eco-friendly packaging into their services in order to cater to the conscious consumers’ needs.

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Eco-friendly Materials

An eco-friendly material is one that increases the efficiency of energy used and reduces impact on human well-being and the environment. Products and services that have a lesser or reduced effect on human health and the nature when compared with competing products or services that serve the same purpose. Materials which are rapid renewable sources, reuse of waste, embodied energy, reduce pollution, prevent water pollution, decrease land pollution, and material that are exceptionally biodegradable, durable, or require low maintenance. Eco-friendly materials are not only good for the Earth, but are equally cost effective. Many of the materials that are eco-friendly have great insulating factors; hence are cheaper to produce than traditional materials.

 

How do Custom Eco-friendly Boxes Satisfy Customers and Increase Sales?

Custom eco-friendly boxes are accessible in every single shape and size. These cases have simple and straightforward stacking quality which will be failing to bring any sort of damage to the Earth. An investigation by Cone Communications, in the meantime, uncovered that 84% of customers will consistently search out ecologically mindful packaging at whatever point conceivable.

Even though creative, attractive packaging designs can catch a consumer’s eye and result in more sales, surprisingly that is not the most important packaging characteristic to consumers according to market studies. Instead, one of the most highly valued characteristics of product packaging to consumers is the product being packed in a custom eco-friendly box. Consumers are, as a whole, conscious of the need to care for the environment, and most will take sustainability into account when choosing a product. However, brands need to effectively communicate their sustainability to consumers, and the packaging in which their products are provided.

The strongest message they can send is how the item is presented gives customers a tangible experience to associate with you while shaping your brand identity. A recent Guardian study shows that 70% of consumers are likely to be satisfied by packaging which demonstrates a concern for the environment. Reusability and biodegradability followed suit, ranking as an important factor which are satisfactory for customers. When consumers learn that the business use sustainable resources, they will see that the business not only care about this planet, but also that they are a responsible company. This improved brand image will further increase the company’s sales as well.